---
title: Targeting Younger Consumers
description: When it comes to purchasing sandwiches, younger consumers are more interested in making healthy choices than the older consumers. More than half of 18 to 34-year-old Americans say that health is important when deciding where to order their sandwiches.
image: https://blog-us.lantmannen-unibake.com/hubfs/0.%20UBI/Blogposts/Eating%20sandwich_1140x540px.jpg
---

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# Targeting Younger Consumers

![eurobake-brand-logo](https://blog-us.lantmannen-unibake.com/hubfs/0.%20UBI/UBI%20Old/images/eurobake-brand-logo.svg)

When it comes to purchasing sandwiches, younger consumers are more interested in making

 healthy choices than the older consumers. More than half of 18 to 34-year-old Americans say that health is important when deciding where to order their sandwiches. 

 September 1, 2019

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